Content I've strategized, edited, and, in some cases, written for Meural's art site / app (you can see all editorial here):
A weekly series called What's on our Wall, each installment featuring one work we wanted our audience to engage with / download.
Our most popular series Why Is This Famous?, contextualizing a given work, explaining how exactly it's become so well-known.
One of my favorites, Price Tag, which aims to illuminate why a recently auctioned work sold for the price it did.
Interviews with contemporary artists, helping our audience engage with their work. These were more useful on social.
Also useful for social is This Week in Art News, a weekly roundup of art news, from high brow to low and everything in between.
Side projects (though humorous in nature, they involved end-to-end project and creative management):
Paul Ryan, a parody of the Speaker of the House, featured in A.V. Club, Mashable, The Daily Dot, Paste (feature, excerpt), PopSugar, The Washington Post, P*O*T*U*S on Sirius XM, Slate's Political Gabfest & more.
With hesitation, my old ad copy portfolio.
As a copywriter fresh out of college, I served as lead writer (second to the Creative Director) with such clients as the New York City Department of Health, JP Morgan Chase, The New Yorker, and more.
At BoomBox, another agency, I had the chance to write for American Express, PayPal, Delta, JetBlue, MoMA, and more.